SEO Cape Town now offered by SEO Samurai.
At SEO Samurai in Cape Town we use a number of tools (including, internet marketing skills and search engine optimisation) to get your website ranking on the first page of all the major search engines (with a particular focus on Google). Search Engine Optimisation, (SEO) is a skill that many webdesigners overlook in developing new websites, however if a site has not been optimized it stands very little chance of getting onto the all important 1st page of the search results!
In choosing a search engine optimization company I would suggest selecting one from the 1st page results of whatever search engine you are using. If the company cannot get their own website to the top of the rankings then how are they going to get yours there?
Search Engine Optimisation is a method for improving the volume and quality of traffic to your web site from search engines via their organic search results. Of course the higher your website ranks in the search engines, the more people that will click on it, in turn leading to more sales and increased revenue.
As a consultant in Cape Town I always consider how the search engines rank pages and exactly what search terms your potential visitors are searching for. Optimizing a website focuses on 2 main areas – onpage and offpage optimization. Onpage optimization primarily involves editing the website content and HTML coding to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines. Off page content involves building quality back links to your website from other sites as well as ensuring that your anchor text is standard across all your external backlinks.
The acronym “SEO” may also refer to “search engine optimizers,” a term that is used by consultants who carry out optimization projects on behalf of their clients, and by employees who perform these services for the company in-house. Search engine optimizers may offer their skills as a stand-alone service or as a part of a broader marketing campaign. Because effective optimization may require changes to the HTML source code of a site, various tactics may be incorporated into web site development and design. The term “search engine friendly” may be used to describe web sitess that have been fully optimized and ensure that they rank well in the searh engines.
As always there is a darker side to the industry called BlackHat. These blackhats will use methods such as link farming and keyword stuffing that lower both the relevance of search results and the user-experience of search engines. Search engines look for sites that employ these techniques in order to remove them from their index. To ensure that your site is never banned from Google, I would suggest never employing these companies! There is no short cut when doing this type of work or trying to get your website ranking well – just a lot of hard work, quality back link building and a consultant who knows what they are doing!
This site has been put together to explain various tools, technology and the principles of search engine optimisation, and to offer potential clients the chance to have their website assessed for free, to see where they can improve their search engine rankings.
With the number of internet users in South Africa increasing all the time, you can’t afford to miss out on the opportunity to have your website analysed for SEO readiness. Our services offer a very affordable SEO Consultant (based in Cape Town) and there is no obligation to use us once you have received your FREE website analysis.
We also offer the installation and adaption of wordpress sites, as well as very affordable website hosting and domain name registration (possibly the cheapest in South Africa).
So if you are an established website, or someone looking to launch their own brand new website, look no further than the Samurai Master for all your search engine optimization needs and feel free to contact us for a free assessment and quote.
SEO Samurai – taking the fight to the search engines!
